Analytics

Per-monitor analytics row

Fields

Field Type Description
monitor Monitor

The monitor this row covers.

brand Brand

The brand the metrics are scoped to.

visibility integer

The percentage of analyzed responses on this monitor that mention the brand.

visibility_change integer

The difference in visibility compared with the equal-length period immediately preceding the window.

share_of_voice integer

This brand's share of the total tracked-brand mentions on this monitor.

share_of_voice_change integer

The difference in share of voice compared with the preceding period.

sentiment integer

The average sentiment score on a 0-100 scale. null when the brand had no mentions through this monitor.

sentiment_change integer

The difference in sentiment compared with the preceding period. null when either period lacks data.

position number

The average position of the brand within the responses on this monitor that mention it. A lower value is better.

position_change number

The difference in position compared with the preceding period. A negative value indicates an improvement.