Documentation
Introduction
Pineprompt is a platform for tracking how AI assistants answer questions about your brand. For every prompt you care about, Pineprompt records what the engines mention, how they frame it, which competitors they cite instead of you, and which URLs they pull from.
Who Pineprompt is for
Pineprompt is built for the teams already responsible for what people read about your brand on the open web. Brand and marketing teams track Google rankings and now need the same visibility into AI answers. SEO agencies run many client projects from a single dashboard. SaaS and ecommerce teams can already see AI assistants driving demos, signups, and purchases, and they want to influence what those assistants say.
The engines we cover
Pineprompt covers eight first-class engines: ChatGPT, Google Gemini, Perplexity, Claude, Google AI Overview, Google AI Mode, Grok, and Microsoft Copilot. Each one runs daily, in the country and language your buyers actually use. Of course, the full list and the way we run each engine is documented on the methodology page.
Core concepts
Before you create your first project, it is worth taking a moment to familiarize yourself with the handful of resources that the rest of the documentation will refer to.
- Organization
- Your billing entity. An organization owns its projects and team members.
- Project
- A single brand or site you would like to monitor. A project owns its prompts, brands, monitors, and sources.
- Monitor
- A configured run. A monitor binds a set of prompts to one or more AI engines in a chosen country and language.
- Prompt
- A question Pineprompt asks the engines on your behalf. Every monitor runs its prompts daily.
- Brand
- Your brand and any competitors you would like to track. Brands are matched in engine answers to compute share of voice and sentiment.
- Source
- A URL an engine cited in an answer. Sources are tracked over time so you may see which pages drive your visibility.
Next steps
Once you are comfortable with these concepts, the quickstart will walk you through setting up your first project.